Differentiated Management Every quality director wants to implement a modern, forward-looking testing strategy, and many test managers look to other companies to figure out the "magic bullet" for achieving excellent quality quickly and reliably. But the truth is that everything you need to know about your best test strategy is already in your company. In this workshop you will use your quality priorities, strategies, and code base as the foundation for defining and improving your testing strategy. You’ll work individually and in small groups to examine your current testing structure and methodologies, perform risk analysis, and develop or refine your holistic approach to company quality. The methods you use in this workshop can be applied to small startups or enterprise teams, and we will consider multiple quality aspects, including UI, performance, security, accessibility, and regulated environments. You will leave with short-term goals and an actionable long-term plan to present to leadership. Develop & Refine Your Company Testing Strategy Hiring and team-building are two significant issues faced by every quality manager or director. However, what happens once you have hired your team? How do you keep valued members on board and help struggling members to become better, all while continuing to manage your organization and meet deliverables? During this highly interactive workshop, you will learn how to differentiate content, process, and products by learning more about employee readiness, interest, and lived experiences. You will participate in a role-playing game and will work as a team to practice each of these skills. The workshop will wrap up with a discussion as participants share their problems and apply differentiated management strategies with the help of others on their team. You will leave with strategies to help you build stronger teams by enabling every team member to participate in their success.